When Motel the Tailor and Tzeitel got married in Fiddler on the Roof, they didn’t have a website. After they tied the knot, they revealed their pride and joy, Motel’s new sewing machine, and while that sewing machine was pretty snazzy for 19th century Old Country, the sewing machine was their only piece of technology and it did nothing for their own piece of real estate on the web. That’s probably because there was no web except for the ones built by spiders, but I digress. I wouldn’t want a sewing machine to make clothes anyway. Hel-lo? That’s what Nordstrom and Bloomies is for!
So, here’s what I say: don’t act like you’re a babushka-wearing, cow-milking, old school, nice Jewish girl. Welcome to the 2000s. You’re a modern, mainstream bride! Create a wedding website. Why? Here are the top 5 reasons!
1. Learn About The Couple!
It’s unlikely that 100% of your guests will know each of you intimately. Here’s your big chance to share who you are and other obvious reasons why you love one another. The more details, the better! I personally enjoy reading about the bride and groom (or the bride and bride or groom and groom — whatever!) and like when details about their background and current lives are included in the write ups. If your Uncle Murray hasn’t seen you since you tap danced in the talent show at the Catskills family reunion and he’s never met your fiance, here’s where he can make up for lost time before attending your wedding.
2. Registry Information
You’re going to get presents for your wedding and it doesn’t suck. For those who decide not to cut a check, you’ll receive something tangible, but if you’re taking the time to register, you may as well make sure people know about the coveted list. Your website is the perfect place to house this precious information as it automatically links to the stores’ sites and your registry. Two clicks and your Internet savvy friends and family are on their way to gifting your gravy boat. Groovy. Where does registry information NOT go? Your wedding invitation! It’s a no-no. And since your registry information should be included on your wedding website, the wedding website should not be on the formal invitation. I know, I know, here I am preaching the registry gospel, and I’m telling you to leave it off the formal invitation. It can be on shower invites, save the dates, and even rehearsal dinner mailers. And if you must include the website in the formal invitation suite, put it on a separate card, but never on the actual invitation with the “Mr. & Mrs. So and So invite you to the marriage of their daughter” yada yada part. It’s considered pandering for presents. Otherwise, go nuts posting your wedding URL on all other methods of communication. And enjoy your registered gifts!
3. Personalize Your Style
Many wedding websites come with options to customize the artwork and format in which details are displayed. This is a great opportunity to give a clue about the style or theme of your wedding. Other than the formal invitation or save the date, there are really no other pieces that wedding guests see to clue them into what your wedding might be like. A formal black tie wedding might have a clean and elegant website design. Likewise, a rustic, vintage, shabby chic event might be a little more casual and flowery online. Here’s one more place you can tie in your colors, style, and personal touches like a logo or quote.
4. Talk Up Your Wedding Party
You didn’t rent bridesmaids and groomsmen, right? They are people that you actually know and even like, correct? So gush about them! Include a list of your wedding party and maybe even write up a blurb about them. Go the extra mile and include photos. They’re the supporting players in your big debut as husband and wife, so make sure they have a little time in the spotlight. Plus, they’ll be VIP the day of the wedding and your guests might want to know a little about the people who make you happy and keep you from going meshuga.
5. Details Of Your Big Day
Just in case your disorganized pals lose your $4.00 invitation (grrrr), they can at least get the must-know details of your wedding day online from anywhere. Make sure to include your date, location or locations (if there are separate venues for ceremony and reception places), time of ceremony (usually the time on the invitation should be about 30 minutes before the actual walk-down-the-aisle-it’s-go-time-there’s-no-turning-back-now time), and dress preferences like black tie or resort wear. Your out-of-towners will especially appreciate hotel information and if there are room blocks you’ve set up for them. The details of such accommodations should be included on the website. Your guests will thank you for making it less stressful to attend your wedding. I mean, travel these days is so annoying. Aunt Marilyn will be too busy worrying about condensing her Jean Nate body splash in a 3 ounce bottle in her carry on. Don’t make her start kvetching about how she doesn’t know if there’s a group rate at the Marriott. All of these details are a must. Additional details like local airports, transportation options, popular destinations and things to do are great additions to your wedding website.
Do a quick Internet search to find out about wedding websites. There are many free resources available (6. another reason to create one: it’s usually freeeee!) and The Wedding Yentas loves the many great sites on MyWedding. There’s even an option for designs inspired by your favorite Jewish wedding planning website (ahem!) so, ya know, you might want to check that out.
Have fun with your website and enjoy your own little piece of property on the web!